How Much Does My Face Cost? High-End Vs. Drugstore Makeup | 12 Days of Christmas


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I’m Makena, the creator and editor of Makeup By Makena — a beauty blog dedicated to empowering others through the art of makeup.






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Hello, everyone! I have always thought it would be fun to do the ‘How Much Does My Face Cost?’ Makeup Tag, but to add my own twist, I am going to be creating a glamorous everyday look using only high-end poducts on one side of my face and only drugstore products on the other side of my face. That way, I can show you that it is possible to acheive a beutiful look regardless of your budget with affordable alternatives and dupes for expensive makeup, while also comparing the total prices of each side of my face so everyone can see what a ridiculous amount of money I spend on my face everyday!


How Much Does My High End Face Cost?




Total High-End Price: $305



How Much Does My Drugstore Face Cost?




Total Drugstore Price:  $81

Wow, my face is pretty expensive! However, I do always use a combination of high-end and drugstore products, and it was interesting to see how different the two totals were. Please let me know if you like any of these dupes and alternatives, and how much do you think your face costs?


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Read the Comments +

  1. Woah such a dramatic difference. I always use a mix of high end and drugstore as well. Some things I have found at the drugstore are better than anything I’ve tried that’s high end.

  2. sofiacollins says:

    I really like this post!! I usually use a mix of drugstore and high end but I am getting to the point where the amount of high end makeup in my collection is equal to or higher than the drugstore products. I almost always go for drugstore mascara because I can’t justify a high end price when I throw it out in 3 months!

    • Thank you so much, I appreciate it! That is exactly how I am too! Before I owned a larger collection, I would always be frustrated with beauty bloggers and YouTubers who only used high-end products, so now I feel obligated to buy drugstore products for my blog to make it balanced. I do prefer high-end eye shadows, but I still love so many drugstore products. Also, I feel like lately drugstore makeup is so expensive and everything is over $10, so it almost seems easier just to go to Sephora, lol. Have a great day! xoxo

      • sofiacollins says:

        I totally agree! Drugstore brands are getting so much more expensive lately that getting high-end isn’t even that much more expensive anymore! The only thing I’m truly ride-or-die from the drugstore is mascara, I love a good Maybelline or Covergirl mascara!

  3. This post was so interesting to see the difference in price. I definitely have a mixture of drug store and high end products. I can’t seem to bring myself to buy a high end foundation for example because I know it won’t last me nearly as long as a high end eyeshadow palette for example. Maybe it’s just me being silly haha.

    If you have the time I’d appreciate it if you checked out my blog post

    Love Always,
    Sophie x

  4. Seldane says:

    Wow great post, i love this it’s interest to see the comparison x

  5. I have just purchased true match after seeing so much hype about it. Can’t wait to try it! I may have to check out some of your other recommendations! Xx

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Hey, I'm Makena.

I’m Makena, the creator and editor of Makeup By Makena — a beauty blog dedicated to empowering others through the art of makeup.

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